Join the movement….
The Spirited Business Network of New Zealand to launch in the US.
“Spirit moves in us all. It is what brings us joy and urges us to strive for meaning and purpose in our lives. We speak of a spirited animal or the spirit of a nation or team.
International speaker, change maker and Spirited Business ambassador, Mac MacCartney describes Spirit as that which “inspires you and me to be generous, to gasp at the huge presence of the ocean, to search for love in our lives, to dig deep and seek the very best of which we are capable. Spirit guides our greatest dreams and accompanies us in the darkest moments of loneliness. Spirit is the inspiration of all that is beautiful in you, and in me. In spirit we rediscover reverence for life, and perceive the meaning we long for”
The framework is built around four pillars known as SEEK.
- Socially meaningful
- Environmentally harmonious
- Equality
- Kindness
Background
The Spirited Business Network was founded in New Zealand in 2014 following the Christchurch earthquakes. The city had been consistently and persistently devastated by thousands of earthquakes over a three year period and tragically taking close to 200 lives.
What became evident during this period was the tremendous and genuine care that we as humans can access in times of great vulnerability. The incredible outpouring and heart that is innate as part of our human conditioning .
We are wired to give and unfortunately it is often through adversity that we realise the power and the potential for humanity. In the wake of the quakes, it was clear that businesses play a huge role in harnessing resources, supporting the community, establishing structures and caring for our community.

The world of business holds within it some of the best and the worst of that which we are capable of. It gets exacerbated in times of great adversity and adversity leads to greater connection, vulnerability and even creativity. It is time that we accepted the obvious – All of life is connected and in relationship. Spirit gives life to our thoughts and body. Our bodies are the canvas in this world of relativity and we must produce great human beings to build great businesses and nations.
We must embrace and enthusiastically support businesses in their efforts to trade successfully, make profits, and prosper. Enthusiasm comes from the Greek root meaning “possessed or inspired by god.” We have created a moral and ethical framework that celebrates human rights, cares for our environment and embraces social responsibility.
– Declan Scott , Founder.
“The best way to take care of ourselves is to take care of each other. Be more human and create a healthy global community”
A final word from one of our Global ambassadors:
“We need clever leaders, but much more importantly we need wise leaders. We need power to come together with ethics. We compromise our values at the risk of forgetting that we owe the present to the past, and the future to the present. Today’s issues will present themselves increasingly to every one of us and somewhere down the line we will each have to make a choice on where we stand. Without a rapid and profound shift in the beliefs, attitudes and assumptions that guide current business practice, we may lose the spectacular opportunity that now presents itself for positive and radical change”
Mac McCartney, Spirited Business Ambassador UK